Lightning Storm

Being Prepared for the ‘Social’ Storm

Disaster Preparedness for Social Media Clients

As a company that harrowingly endured last year’s Hurricane Season, a startling realization came to us during those storms. After we boarded up the windows and braced for hurricane after hurricane consuming the state of Florida, we realized that preparation for a disaster goes beyond buying water and canned goods, especially in the digital age. For businesses, communication is always key, but during natural disasters it is exponentially more important. Read More

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Dumb Questions for Smart Designers with Anna Laytham

Dumb Questions for Smart Designers – Anna Laytham

Anna Laytham is a designer, illustrator and artist residing in Brooklyn, New York, whose focus shifts from digital, ui/ux, and app design, to print design, illustration, sculpture, character design, comics, zines, prints, product design (physical & digital), and pretty much anything else that is interesting and challenging. Anna may not dig our pop culture questions, but interviewing her sure was fun.

She has made a name for herself designing major book covers, and her client list reads like a litany of who’s who in a myriad of businesses and organizations. She has done work for Pepsi, GE, Brisk, MSNBC, The TODAY Show, AMP Energy, The White House, Ben & Jerry’s, Makerbot Industries, Simon & Schuster and Penguin Random House.

On top of all that, and producing an art show in Berlin, Anna was a former adjunct professor at the School of Visual Arts, where she also graduated with a BFA in Graphic Design. When free, which isn’t often, she enjoys building things, using her hands, and learning about the Universe. Read More

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Styling a Pantsuit

Using style guides for efficiency and consistency

There are many aspects to a pantsuit that people don’t consider but one thing that rings true is there are a few unifying factors. While pants and a suit are the most obvious among them having a uniform set of guidelines to define this “suit” or group of styles helps to give the viewer a clear definition as to what makes the pantsuit. Otherwise, you wind up with a mixed bag of elements that prevent your design from providing consistency which is extremely important in this brand-centric world. Read More

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Dumb Questions for Smart Designers with Johnnie Cluney

Dumb Questions for Smart Designers – Johnnie Cluney

As an illustrator and musician from Illinois, Johnnie Cluney wears a lot of hats, metaphorically. He may be best known for his hand-drawn artist portraits for the Daytrotter sessions (he has fashioned close to 10,000 of them, according to his estimates), but he also used to play in a ton of bands, such as American Dust, Mondo Drag, Quiet Bears, and Romantic and the Sirens. His debut solo album will be released later this year.

In addition to recently illustrating a children’s book, he somehow found the time to let us ask him some seriously dumb questions. Cluney took on the tall task of creating the downtown Davenport ‘Welcome’ sign, which highlights the city, and he describes as ‘mind blowing’.

For all his hard work in design, illustration, and music, Johnnie is mainly a husband and a father. While doing this interview, we could hear his family running around in the background. For the man who finds time for everything, we are super thankful he found time to answer these silly questions, probably while painting and definitely being a working dad on top of it all. Read More

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Scaling for the Future

Taking internet to the next billion

Life has a tendency to throw surprises our way and many times our only defense is to plan accordingly for the future. In most cases the future means growth. Ethan Marcotte, the man who coined the phrase “Responsive Design”, wants us to think about this growth in a way that will make room for the next billion people coming online. This means serving underdeveloped markets that rely heavily on low priced cell phones instead of the usual desktop or high-end phone market we are used to in the developed world. Read More

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2018 Palm Beach Mini Maker Faire T-shirt Logo.

AR Design Helps Inspire and Create

Another Year of Creativity and Fun at the Palm Beach Mini Maker Faire

We were super excited to once again attend the Palm Beach Mini Maker Faire, where over 1,000 young creative minds packed the South Florida Science Center in West Palm Beach, Florida.

The Mini Maker Faire brings together people from all walks of life, but with one common goal- to create, design, and inspire. This year’s event featured over 65 maker booths and workshops, including 3-D printing demos, screen printing, virtual reality video game setups, arts and crafts, and DIY workshops.

We loved rocking out with the kids last year, helping them draw, design, and digitize their own record covers inspired by classic records like Pink Floyd’s Dark Side of the Moon. We were eager to get back into the creative ring at this year’s Mini Maker Faire. Read More

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Dumb Questions for Smart Designers with Julieta Felix

Dumb Questions for Smart Designers – Julieta Felix

As the first person to reach out to voluntarily be interviewed by Dumb Questions for Smart Designers, we knew immediately that Julieta Felix would have a great sense of humor, but it turned out she is also an absolute delight. If you want to talk about design, eating vegan, or Mad Men, you should get in touch with her, because she will lift your spirits.

As a visual designer, Julieta loves typography, branding, and illustration, as well as the intricacies with user experience. She grew up in sunny Mexico and came to the U.S. by herself eleven years ago with only a dream and $100 in her pocket. It sounds cheesy but it is true.

Julieta’s reputation precedes her; she has done work for Make-A-Wish, American Airlines, PayPal, Disney, Pepsi, and Macy’s, just to name a few of her global clients. She is currently Senior Product Designer at Target and founder of Busy Vegan, a plant-based recipe blog.

Join us in welcoming Julieta (we say it with an attempted accent) to the DQSD lineup!

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How to Take a Bad iPhone Photo

Just Let the iPhone Do All the Work of Taking Your Next Photo

A step by step guide of how to take a perfectly bad photo.

We have all the seen the commercials touting the quality of the iPhone as a pro-grade camera, and it truly is an excellent device for snapping pictures. It is so easy, anyone can do it. And yet, we still see so many bad photos. From greasy headshots to ghastly product shots to devil-cats. Whether you take photos on your iPhone for business or pleasure, chances are, even you, could use one of these anti-tips. Read More

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Dumb Questions for Smart Designers – Brian Van Gogh

Brian Van Gogh (not his real name) is a man and a brand. He is an illustrator & designer who likes to work with funny people. His poster work promotes some of the best comedians in the industry. From Judd Apatow to Dave Chappelle, his nomenclature, Comedy Artwork is definitely in the spotlight, and the identity has only existed for a year or so.

The force behind the comedic design does not want to share his real name, wanting the work to speak for itself, as well as keep creating for high profile clients such like those listed above, as well as Funny or Die, HBO, and SiriusXM.

Brian also creates award-winning work for commercial clients, press, tech and more, but since we discovered him via our own love of comedy and pop culture, we will help keep his anonymity, which makes this Dumb Questions interview that much more entertaining. Read More

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